GET ON THE FAST TRACK TO
MARKETING IMPACT!

Be a part of summer's most exciting event at the
APBA Gold Cup

GOLD CUP RACING - SIDE BY SIDE WITH - YOUR PRODUCTS
CHRYSLER CONCEPT CAR
(Photos copyright Robert F. Peters, Brian Reed)

WE HAVE THE DEMOGRAPHICS YOU WANT:
  • THE RIGHT AGE AND OCCUPATION LEVEL:
    67% are 25-44 years of age, and 48% hold professional or managerial positions.
  • STEADY WAGE EARNERS:
    42% earn between $25K-$50K each year, and 29% more than $50K.
  • PREDOMINANTLY MALE:
    74% are male, and the majority are head of households with 1 or more children.
  • SUPER SPENDERS:
    A majority purchased an automobile, automotive parts and electronic equipment within the last 3 years. Most use credit cards and own their own homes.
  • BIG BIG SPENDERS AT THE RACE:
    Fans in our reserved seating areas spend an average of $40 on food and $50 on incidentals and souvenirs at the race.
STATISTICS PROVIDED BY THE MARKETING DEPARTMENT AT OREGON UNIVERSITY AND BY THE RESEARCH FIRM OF IRWIN, BROH & ASSOCIATES.

PROMOTIONAL PACKAGES ARE CUSTOM TAILORED TO YOUR
INDIVIDUAL MARKETING NEEDS AND CAN INCLUDE:
  • Event sponsorships
  • Heat race sponsorships
  • Hospitality packages to entertain clients, family and friends
  • On-site product marketing
  • On-site banner advertising
  • Public Address system announcements
  • Inflatable balloons and roaming characters

Contact the Thunderfest Office for more details

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All contents Copyright © 2002 Spirit of Detroit THUNDERFEST, except where noted.
All Rights Reserved.

Web page created by Brian Reed.